OUR COMPANY

Innovative Designs has grown to become one of the leading manufacturers of licensed products. The company was created in 2003 by Doug Haber. At the start, he envisioned a company that would be one of the leaders in Back-to-School stationery. As the company grew and expanded its product offerings, it now provides quality and innovative product lines of stationery, craft/activity, novelties and toys.

For over 17 years, Innovative Designs has believed that it is of utmost importance to use quality materials for products they create. Using the latest fashion & fabrication trends, the company provides relevant products for all demographics with a focus on the pre-school, grade school, tween and teen markets.

From concept & design, to development & production, executive management is involved in all aspects of the creative and manufacturing process. Structured divisions and teams provide the company with a focus that allows the creation of innovative product. The company prides itself on it’s speed to market, with every player of the team knowing that this is the key to have trend-right products that can be delivered to the retailers it serves and their customers. Being quick to market is a strength and also a mission of Innovative Designs.

Innovative Designs works closely with retail partners through the product creation process. The company offers retailer specific development and exclusive products that lead to on-shelf success. By offering full assortments of product categories and brands, category insights and data, retailers can capitalize on our strengths to create excitement in their assortments and be successful at retail.

Innovative Designs believes that fun, innovative & educational products should be accessible to everyone. Our goal is to provide top-quality products at exceptional-value. That is the Innovative way.